From time to time, I visit various classes associated with B.C.’s Simon Fraser University’s fine publishing program under the stewardship of Suzanne Norman. This time around, the class was something about personal publicity and brand building. As such, I share anecdotes gleaned from Hootsuite and dozens of other personal social and community projects from over the years of activism, media outreach and marketing.

Head to class for: Creative Social Publicity and Promotion at SFU (1:56:08, 84MB, .mp3)

More: Roundup of artifacts from Creative Social Publicity and Promotion at SFU