Tag Archives: hootsuite

Any project or talk associated with HootSuite work

#daveo50 / Personal Archeology Exhibit / Introduction

#daveo50 Personal Archeology Project / June 26 ~ Aug. 16 (business cards, Vancouver years)

Gist: #daveo50 Personal Archeology Exhibit

With 50th birthday impending and a son on the way (update, born June 23rd!) and the assemblage and reclamation from storage lockers of many life artifacts (plus coupled with parent’s recent passing which resulted in more items) AND the grace of a 150+ year old “kura” grain barn now studio/atelier, whilst in the bath i figured i would do a special exhibit of sorts.

Noting most years i do something creative around my birthday (ex: flying high board game collage, F Varley essay series, Uncle Weed book, Forgotten Vancouver stories video…) and since b-day is in the middle of dog days of splendid summer, usually slips by largely unnoticed. 

As such, the project is for my own amusement, for posterity, for curiosity seekers, for my kid(s) to get to know me, and to compile a “life of making” into a “made thing” of its own / as well as giving a modicum of respect to “past self” to spark “future self” to carry on making art every day.

Inspiration gleaned from many places of exhibits by Douglas Coupland and of Hergé artifacts are significant sparks (evidence of both in this archive). 

Original plan: 1 year / 1 photo (id) / 1970-2020 = 51 photos

Actual result: 1 year, *several* photos PLUS various artifacts, collections, evidence, ephemera, media articles, publications, report cards, oddities, miscellany

Constraints: Rules are lousy for creativity however constraints can be most excellent.

“don’t think outside the box, think inside the circle” ^dvo

As such, to aim for “connected feeling” and not just a mish-mash of *everything* (especially in more recent years where candidates abound, i set forth the following:

  • just dave (with some exceptions)
  • accurate year (figured by cross-referencing glasses and haircuts)
  • prefer at least 1200 ~ 1800px (avoid low res/size)
  • resist urge to tell backstory (just too much!), just location and photographer if known
  • avoid snaps which have natural home in another post/project (i.e. various spiels/jobs/event…)
  • using various forms forms of photos i.e. instant, photo booths, meta, etc encouraged)

Priorities

Note: avoided group/party/2-fer/crowd unless no other options or special significance #anotherproject

  1. studio/school portraits (early years)
  2. passport/ID photos (ideal for assessing year)
  3. photo booth (always fun!)
  4. birthday/christmas (don’t over do it)
  5. close square self snap’d (modern days)
  6. other * which haven’t been used (or plan to use) in another obvious collection

Logistics: Starting June 26th 2020 (PST, UTC -8) posts are pre-scheduled (usually 2-4 per day, sometimes back-filled if not quite ready) at various times at https://daveostory.com (you are here) until Aug. 16th and auto-magically cross-posted to Twitter @uncleweed and FB Uncle Weed Story Maker page (not profile) with #daveo50 (may end up other places if convenience permits). 

Monitoring and interaction minimal as i will be cuddling baby and starting his photo exhibit.

Thanks: to brother Andrew for curation assistance (pulling me out of the weeds / keeping on track)

#daveo50 Personal Archeology Project / June 26 ~ Aug. 16 (business cards, Olympia years)

Crowd Sourcing Community Projects like Tom Sawyer at SxSWi 2012: video

Tom Sawyer famously talked his gang into paying him for the privilege of whitewashing  a fence while he sat by and supervised. In this talk by Dave Olson at SxSW Interactive on March 10th 2012, he shares how companies might inspire their community to crowd source projects by engaging passionate users with a mutually beneficial relationship.

This video – made from appropriately crowd-sourced photos, social posts, and other snippets + music – includes Mark Twain-period costuming, pipes, smoking jackets, board games, old-timey suitcase, mysterious envelopes, audience participation and plenty of laughs while focusing on practical tactics to rally communities with clear expectations, boundaries, rewards, and objectives and importantly – without manipulating.

3 very different project examples provide tangible advice for various campaign timelines, outcomes and audiences, and include:

* True North Media House: a long-planned (and fantastically successful), renegade self-accreditation citizen documentation project at Vancouver 2010 Olympics / Paralympics 

* Phones for Fearless: a rapidly planned and deployed initiative to gather dis-used mobile phone/cameras for use by marginalized communities to tell their stories

* Hootsuite Translation: activating global cultures to speedily and accurately translate and localize a social media dashboard using a web tool… with unexpected outcomes

Includes cameos of dozens of bright faces in Austin at the noteworthy event, plus more recent voice over to bring the projects up to date and share more resources to explore further including screenshots from various media appearances, reviews, tweets, and whatnot of the talk and aftermath for extra colour. Continue reading Crowd Sourcing Community Projects like Tom Sawyer at SxSWi 2012: video

Sharing Social Marketing Stories for Communities – Community Roundtable, 2010 – Transcription

Preamble: I shared stories about growing Hootsuite on a grassroots level and break down tools and tactics in this “Conversations with Community Managers” audio pod interview from May 27, 2010.

Details: Conversations with Community Managers – Dave Olson (Hootsuite) Episode #9 features Dave Olson, Marketing Director for HootSuite, which helps people and companies track, monitor and manage their Twitter communities.

Audio: Sharing Social Marketing Stories for Communities – Community Roundtable, 2010

Transcription: 

Note: this transcription was performed by Jimmy M. in Kenya with best efforts. Any feedback + errors or omissions are welcome. Also, i do not work for Hootsuite as of Sept 2017 and views are not the company’s etc.

Welcome to conversations with Community Managers, a podcast series with actual Community Managers from a variety of Industries. On this podcast, we peel back the hype and get into ‘how to’ discussions that uncover community and social media management best practices. Conversations with Community Managers is a co-production of Voce Communications and the Community Roundtable.

Doug Haslam: This is Doug Haslam from Voce Communications.

Jim Storer: And Jim Storer from the Community Roundtable.

Doug: And with us is Dave Olson, the Marketing Director for Hootsuite joining us from Vancouver…North Vancouver I guess, right?

Dave: Well the office is in right here in downtown Vancouver but I live up in the hills of North Vancouver right on the side of the mountain so I get to sort of descend from the upper reaches into the city each day.

Jim: Beautiful.

Doug: About your title, so Marketing Director which is pretty traditional and old school but you say you like to call yourself Community Wrangler. Can you explain what that means?

Dave: Oh really underneath what I do at marketing and it really includes everything from the messaging and the PR and the public relations, media relations as well as support, all those things tie back into telling our story and building a community culture around all that. So I prefer Community Wrangler just because it sounds a little less corporate but really things like support is the new marketing and community building is the new marketing. So a lot of the things that traditionally would be done by a marketing director, I do them clearly differently, to say the least. Continue reading Sharing Social Marketing Stories for Communities – Community Roundtable, 2010 – Transcription

Mementos: NHL Defenceman / coach Doug Lidster & Me at #Hoothockey, SXSW 2013

With Canucks’ (NHL ice hockey team) rookie Quinn Hughes looking likely to best a long-held team record for points by a defensemen, seems a good idea to share this snap of me with the strapping gent who’s record may fall (plus this is 7 years to the day as though that matters).

Mementos: NHL Defenceman and coach Doug Lidster and Me at Hoothockey, SXSW 2013

[update: march 12/13 – NHL season indefinitely paused so Lidster’s record may yet stand for a bit due to this shortened situation]

This oak tree of a dude is Doug Lidster, long-time NHL player and at the time of this snap (March 2013) on coaching staff of Dallas Stars, since then has had another stint coaching with Canucks and no doubt other gigs. 

He graciously came out to support #Hoothockey – a charity street hockey event put together at the noted SxSW event in Austin, Texas by Hootsuite (note colleague Connor Meakin between our shoulders) and Richard Loat spear-headed Five Hole for Food campaign. March 11, 2013 for the record.

In brief, various company-sponsored teams paid admission to compete in games played in a “rink” of inflatable boards – Dallas Star sent along this great space plus various side-games, a trio of cheerleader (note: i should include that pic too!) and more. The money and 7,500 lbs of food were in-turn donated to the local food banks.  Lots of fun of course and lots of “internet famous” types joined in.

Dave (L), then Hootsuite VP and Richard Loat (Five hole for food) atop of the Hootbus blasting some flags and scarves out of air cannons, March 2013, Austin, TX

More artifacts from this event are scattered all over the internet including some in this Hoothockey round up.

Scrapbook: Dave as Tintin Character (gift from Hootpals), 2012

Scrapbook: Dave as Tintin (gift from Hootpals), 2012
Scrapbook: Dave as Tintin character (gift from Hootpals), 2012

Related: 

a Hootsuite community team illustration done in Hergé style. A treasure! 

Me as Tin Tin for Halloween, circa 1979, Guilford, Surrey (no one really knew who i was but whatever… musta been the glasses :))

Wedding Tribute from Owls / Dave + Ryoko 4-20 Kekkon-shiki

> Pardon me while i laugh and cry all over <

My pals from Hootsuite – which obv was a such a big part of my life and something i never go to “say goodbye” to – made the most remarkably kind dispatch.

The intrepid Cameron Uganec nonchalantly dropped a note that he and Ryan Holmes had a wrangled a little something and sent me this link which features the sweetest words a fellow ever deserves to hear from colleagues > friends > family spread around the world.

This is rather personal to say the least and my first instinct is to keep it this way but i also know that many other people will truly be edified by watching/hearing this outpouring of agape. As such, no holding back.

PS I would do that thing where you tag all appropriate people but lots of “cool kids” aren’t hanging out here and this is a bit too sensitive to the schoolyard fo Twitter and def not Snapchattable so just going to send it out as-is, with all the hugs.

I will however include a reply to the participants who extended such a gracious effort to this drifting poet who is no longer drifting, ergo:

Dear Lovelies,

I am so wonderfully filled with all the emotions and so incredibly grateful to each of you for your words and vibes. I explained to Ryoko (who loved seeing all of you and was answering back to your charming Japanese) who each of you are, and how we came into each other’s world, and also how i never go to say “goodbye” … i didn’t want to leave, one day my body/life/world changed and was never able to return – this was *so* hard and as i collapsed and drifted for so long. So many times, just when i needed it most, one of you wonderful beings would appear with a helping hand, a kind word, a check in, a rescue I’ve forgotten a lot of things but not those #realtalk.

Now this wonderful video creates something far better than “closure”, rather helps me open this wonderful new reinvention of life. Truly thrilled and so completely surprised to see face after beautiful face (my goodness you are all so fabulously good looking!) – hearing your sincere words is something i will treasure this week and forever. This goes in the vault and in my heart.

Please accept my fondest thanks for letting me part of your lives and i hope to be a worthy friend until we are all olden and grey. Oh also, was so cool to see everyone spread all over the world on various career (is that what you call them?) and adventures. Of course, please make sure i have current postal address so i can send you random cards and treats and make sure i introduce myself to your kiddos (where applicable).

Fondly, daveo

Disguise: Concerned Zoologist

Concerned Zoologist: daveo disguised
Concerned Zoologist
A concerned zoologist does his best to nurture and protect the creatures under his care. The pith helmet shades him from the gleaming sun.
 
photo credit: someone at Hootsuite for a birthday photo
 
 

My pal Jaime Stein left Hootsuite… he said this and i said that

I’ve got some news… Goodbye Hootsuite!

Jaime Stein, 13, January 2018

This week was my final week at Hootsuite. I had an incredible 3+ years and am thankful to people like Ryan Holmes, Matt Switzer, Cameron Uganec and Dave Olson who gave me the opportunity to work at the nest. #HootsuiteLife

{he goes on to share dozens of stories from the intersection of startup life and personal adventures/growth… link above to read}

##

{i replied thusly – pardon errors]

Well I’m a little late to the conversation, but have a lot to say about this starting with your skills as an actual practitioner, meaning someone who “uses social media to talk about something other than social media“…

Next, admiration for your creative promotional work with the #CFL and (proudly) announcing the #Greycup as the Canadian Twitter trend of year on @TheSportMarket radio with Tom Mayeknect & @bobmackin (Also noting the league’s “challenges” in attracting a younger audience since your departure) #Underappreciated

Then, seeing you gracefully switch gears to #ING – including managing social brand transition to #Tangerine. Pleased, you brought your whole team, plus local social practitioners, to the Toronto #HootUp during #NXNE for their “scarfing ceremony”.

You respectfully and kindly asked my “permission” to borrow the scarf idea for your superstar saver program (which I hearitly “gave”) and then did great cross promotion with the related Tumblr blog (now sadly gone) and even featured me :-) #AlsoACustomer

Launching the Vancouver #Tangerine office was a blast when we “scarfed in” CEO Peter Aceto even though I had to stand on my tippy toes to kiss him on the cheek. You (and colleagues of course) brought personality to a typically faceless / bland industry.

At Hootsuite, despite your experience, you came in with enthusiasm and humility. A powerful combination. You were willing to do whatever it took to bake yourself into the team(s) and fulfill the bigger purposes, not just “padding your stats”.

When I had to leave Hoot for medical purposes, I was so concerned about the continuation of the culture… Not the “Icings” and parties, but continuing the deeply ingrained – but hardly automatic – practical part of social media: giving each customer #OneHugAtATime

One of my definite, albeit unofficial, roles at HootSuite was as a purveyor and amplifier of culture: from beards (of which I was the first :>) to parliaments to coffees to unabashed enthusiasm for mentoring young workers, I “passed the torch” to you and you delivered for more than I ever could.

Watching your recent efforts, I felt so pleased to know that the international markets in particular, which are very close to my heart, were given such respect and personalized attention. Especially #APAC #Europe and #government agencies. I planted many seeds years ago and you gardened them so very expertly.

When I happened by the #Toronto office last summer, I was in a deep trough of personal confusion and your enthusiastic and sincere welcome – and acknowledging to colleagues –the work I’ve done in the early days of the company, meant very much to me. It’s hard to vanish.

Even more recently, while I was dealing with a very lonely “holiday” time, you virtually celebrated my “Jewish Christmas” of a movie and Chinese food with me. Best festive wishes.

While I am no longer in the “industry” and now just a wandering poet (possibly fulfilling my true life’s intention) I am forever in your corner and happy to help you in anyway I can: from funny photos to, (heaven forbid) Linkedin recommendations, to virtual hugs, just ask.

Strong squad indeed we are, @invoker

Coupla renegades on a mission in the rain. Solid session with this hard-charging co-conspirator from so many clandestine endeavours. Strong squad indeed we are @invoker!

So many stories from breaking down walls (literally and figuratively), rolling out busses, sparking revolutions, acquiring frenemies and exploring new lands.

“Get to Know Dave Olson: A Glimpse of Uncle Weed’s World Full of Passion” from boldkick

My pal and long time collaborator at Hootsuite, Chris Trottier and his new crew at “boldkick” – a new social architecture bureau, wrote this little tribute post about me following a talk at Victoria, BC, Canada’s Social Media Camp where i discussed how the “Internet has a Short Memory”. I am truly touched by he and Cindy’s kind words – i am very fond of them as well.

Excerpt pasted below for the record along with a link to the original post.

Raised on a diet of hockey, punk rock, and fanzines, Dave “Uncle Weed” Olson has been writing about his experiences for almost as long as the Internet existed.

A master storyteller, Dave Olson thrives in building communities. His work revolves around being an all-around creative. He is a writer, a podcaster, singer, a multi-hyphenate superstar. Looking at his own website, it’s both surprising and inspiring to see one person who has done so much.

It all leads to one thing, doesn’t it? Passion.

It’s been such an overused word, but it always rings true to the people who have it. Dave’s lifeblood is community, something that we at Boldkick strongly resonate with. Did we mention he’s from Vancouver, too?

As a traveller, Dave Olson has had a handful of experiences with different people with different backgrounds. In a quick interview at Toque and Canoe about his suitcase, Dave Olson shares about his souvenirs in his travels.

“I keep little ephemeral paper objects. Ticket stubs. Crappy postcards. I’ll take an empty scrap book and make it real time on the trip. Then you return home and BAM, the whole trip is documented and you can share it with your friends. I was on a train in the rain in Spain (ha ha) and had my scrap book with me and I ended up partying with all of these great folks. Great way to bridge those cultural gaps. I also like to bring back coins. Little things. I like tiny things.”

Source: Get to Know Dave Olson: A Glimpse of Uncle Weed’s World Full of Passion – boldkick