Tag Archives: collaboration

Crowd Sourcing Community Projects like Tom Sawyer at SxSWi 2012: video

Tom Sawyer famously talked his gang into paying him for the privilege of whitewashing  a fence while he sat by and supervised. In this talk by Dave Olson at SxSW Interactive on March 10th 2012, he shares how companies might inspire their community to crowd source projects by engaging passionate users with a mutually beneficial relationship.

This video – made from appropriately crowd-sourced photos, social posts, and other snippets + music – includes Mark Twain-period costuming, pipes, smoking jackets, board games, old-timey suitcase, mysterious envelopes, audience participation and plenty of laughs while focusing on practical tactics to rally communities with clear expectations, boundaries, rewards, and objectives and importantly – without manipulating.

3 very different project examples provide tangible advice for various campaign timelines, outcomes and audiences, and include:

* True North Media House: a long-planned (and fantastically successful), renegade self-accreditation citizen documentation project at Vancouver 2010 Olympics / Paralympics 

* Phones for Fearless: a rapidly planned and deployed initiative to gather dis-used mobile phone/cameras for use by marginalized communities to tell their stories

* Hootsuite Translation: activating global cultures to speedily and accurately translate and localize a social media dashboard using a web tool… with unexpected outcomes

Includes cameos of dozens of bright faces in Austin at the noteworthy event, plus more recent voice over to bring the projects up to date and share more resources to explore further including screenshots from various media appearances, reviews, tweets, and whatnot of the talk and aftermath for extra colour. Continue reading Crowd Sourcing Community Projects like Tom Sawyer at SxSWi 2012: video

Squatters In Zion – Lenker + Weed (song)

My pal (and frequent collaborator) Wm. Lenker wrote this song but didn’t record it for his fine West of 101 album – i liked it so much that one cold January evening, i showed up at his house on Steamboat Island Road at the end of the Puget Sound and *demanded* that we go into the woodshop and record for my entertainment.

He kindly obliged and laid down various tracks, with guitar, vocals and banjo. I recorded and mixed down the rapidly recorded takes to suit my own old-timey taste, complete with heartfeltness, loquaciousness and longing – background noise of fire and beers included.

Billiam does all the instruments and most of the singing (little bit of my ghost vocals) and i’m on the hook for the recording, producing and mixing.