Tag Archives: crowd source

Crowd Sourcing Community Projects like Tom Sawyer at SxSWi 2012: video

Tom Sawyer famously talked his gang into paying him for the privilege of whitewashing  a fence while he sat by and supervised. In this talk by Dave Olson at SxSW Interactive on March 10th 2012, he shares how companies might inspire their community to crowd source projects by engaging passionate users with a mutually beneficial relationship.

This video – made from appropriately crowd-sourced photos, social posts, and other snippets + music – includes Mark Twain-period costuming, pipes, smoking jackets, board games, old-timey suitcase, mysterious envelopes, audience participation and plenty of laughs while focusing on practical tactics to rally communities with clear expectations, boundaries, rewards, and objectives and importantly – without manipulating.

3 very different project examples provide tangible advice for various campaign timelines, outcomes and audiences, and include:

* True North Media House: a long-planned (and fantastically successful), renegade self-accreditation citizen documentation project at Vancouver 2010 Olympics / Paralympics 

* Phones for Fearless: a rapidly planned and deployed initiative to gather dis-used mobile phone/cameras for use by marginalized communities to tell their stories

* Hootsuite Translation: activating global cultures to speedily and accurately translate and localize a social media dashboard using a web tool… with unexpected outcomes

Includes cameos of dozens of bright faces in Austin at the noteworthy event, plus more recent voice over to bring the projects up to date and share more resources to explore further including screenshots from various media appearances, reviews, tweets, and whatnot of the talk and aftermath for extra colour. Continue reading Crowd Sourcing Community Projects like Tom Sawyer at SxSWi 2012: video

Crowd-sourcing Projects Like Tom Sawyer SXSWi, 2012 (brief round-up)

More artifacts and coverage at: Crowd Sourcing like Tom Sawyer – Artifacts from my (Daveo) core conversation at SXSW 2012

Tom Sawyer famously talked his gang into paying him for the privilege of white-washing a fence white while he sat by and supervised.

In this talk, Dave Olson shared how companies can use their community to crowd source projects, by inspiring passionate users to participate in mutually beneficial projects.

In this storytelling-style talk, challenges, strategies, and successful examples were shared by Dave Olson at  SXSW, March 10th 2012.

Video

Remarks

From Technical Bent: SXSW Quick Hits: Day 1 and 2

My favorite panel of the fest thus far…It was the presentation style that was brilliant. Dressed in character. Tying every aspect back to that Mark Twain reference. Great physical visuals that you could pass around. It was a showcase example of a solo talk.

From Darrell Jursa: Thoughts from SXSW: Crowdsourcing Lessons from Tom Sawyer

In Dave’s trademark fashion, he walked us through each story, using audience motivation and end benefit as pillars to ground us in the “why” audiences participated, and continue to participate in these efforts. He was able to talk about what we usually call “process” as a storyteller, imparting wisdom based on actual experience.

From Adam Leiter: Tom Sawyer Goes Social – HootSuite’s Crowdsourcing Insights

I keep coming back to the talk that Dave Olson from Hootsuite gave…we’ve followed a number of the rules that Dave Olson touted in his session: Thank people, make it fun for them, give them an incentive (not monetary), make it easy for them to participate.

Snaps

Owly Images

Via bombaycowgirl Dave O speaks about Tom Sawyer at SXSW

bombaycowgirl Dave Olson is talking about “Tom Sawyering” at #sxsw#SXSawyer

 

Crowd Sourcing Projects like Tom Sawyer at SxSWi 2012 (full round-up)

Phones for Fearless City campaign kicks-off

NOTE: Cross-posted from Fearless City.

Donate phones to Fearless to help Vancouver downtown eastside artists and residents

Donate your old mobile phones to help DTES artists share stories, and tap into life, jobs & family.

How can you help?

  1. Your used mobile phones – preferably with video, camera, wi-fi
  2. Cash donations (* tax deductible) or new phone donations
  3. Conversation – tell your friend on your blog, twitter, etc. – post a badge

Action Plan: First, Gather phones! Collect all the un-used mobile phones at your office and home – dig into your boxes of stuff, ask you friends! Digital cameras gratefully accepted too.
Next, Arrange Pick-up:

  • Let us know via Twitter: Fearless City, email: info (at) fearlessmedia (dot) ca, Phone/SMS: 604.644.4349, Voice mail: 604.682.3269 xt 8320
  • We’ll come by on purple Yahoo bikes on Tues. Dec. 23rd & 30th to collect your devices
  • We’ll take your photo, bring treats, and thank you publicly with a link

Or, Drop-off (after Tuesday, 23rd) at:

Want to be a drop-off point? Let us know.

Even send by Postal Mail to: Fearless City
c/o DTES CAN
PO Box 88023
418 Main St
Vancouver, BC V6A 4A4

Notes:

  • Remove your chip, and clear your contacts before donating (all phones will be completely cleared before released).
  • Please include chargers and accessories – used digital cameras also welcome, batteries too!
  • Unusable phones will be donated to FreeGeek for reuse and recycling

Who is Fearless? Fearless is a Vancouver Non-Profit group providing tools, resources, and cultural outreach to artists and residents in the impoverished downtown Eastside neighbourhood. Fearless is a project of the DTES Community Arts Network (CAN)
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