Tag Archives: sxsawyer

Crowd-sourcing Projects Like Tom Sawyer (brief roundup) SXSW, 2012

More artifacts and coverage at: Crowd Sourcing like Tom Sawyer – Artifacts from my (Daveo) core conversation at SXSW 2012

Tom Sawyer famously talked his gang into paying him for the privilege of painting a fence white while he sat by and supervised. In this talk, Dave Olson shared how companies can use their community to crowd source projects, bringing passionate users in to mutually benefit both your work and the community members. In this storytelling talk, Challenges, strategies, and successful examples were all shared. As shared by Dave Olson at  SXSW, March 10th 2012.



From Technical Bent: SXSW Quick Hits: Day 1 and 2

My favorite panel of the fest thus far…It was the presentation style that was brilliant. Dressed in character. Tying every aspect back to that Mark Twain reference. Great physical visuals that you could pass around. It was a showcase example of a solo talk.

From Darrell Jursa: Thoughts from SXSW: Crowdsourcing Lessons from Tom Sawyer

In Dave’s trademark fashion, he walked us through each story, using audience motivation and end benefit as pillars to ground us in the “why” audiences participated, and continue to participate in these efforts. He was able to talk about what we usually call “process” as a storyteller, imparting wisdom based on actual experience.

From Adam Leiter: Tom Sawyer Goes Social – HootSuite’s Crowdsourcing Insights

I keep coming back to the talk that Dave Olson from Hootsuite gave…we’ve followed a number of the rules that Dave Olson touted in his session: Thank people, make it fun for them, give them an incentive (not monetary), make it easy for them to participate.


Owly Images

Via bombaycowgirl Dave O speaks about Tom Sawyer at SXSW

bombaycowgirl Dave Olson is talking about “Tom Sawyering” at #sxsw#SXSawyer


Crowd Sourcing Like Tom Sawyer – Board Game Prezo Artifacts

Published on Apr 23, 2014

“Tom Sawyer famously talked his gang into paying him for the privilege of painting a fence white while he sat by and supervised. In this talk, Dave Olson shared how companies can use their community to crowd source projects, bringing passionate users in to mutually benefit both your work and the community members. In this storytelling talk, Challenges, strategies, and successful examples were all shared.”

Artifacts from a talk by Dave Olson at SXSWi 2012 called “Crowd Sourcing Community Projects the Tom Sawyer way.

Crowd sourcing project examples include:

* True North Media House, a citizen media-making campaign during Vancouver Winter Olympics 2010

* Hootsuite international translation project, which made the popular social media tool available in over a dozen languages including Arabis and Polish

* Phones for Fearless campaign, a project which collection un/used camera phones to redistribute to poor/homeless residents of Vancouver’s DTES

Additionally, the artifacts, created from recycled board games and collage art, also explore motivations for participation.

More coverage of the SXSW talk at Social Artifact Roundup

RobQuig: SXSW: ‘Crowdsourcing Community Projects Like Tom Sawyer’

RobQuig: SXSW: ‘Crowdsourcing Community Projects Like Tom Sawyer’

RT @helennow: Walking the floor at #sxsawyer is @daveohoots – no ppt and lots of laughs http://t.co/mIGqSYgN

Compelling stories, good times and treats! SXSawyer Reminder

Catch HootSuite’s VP of Community, Dave Olson, at SXSW on Saturday March 10th at 12:30 for “Crowd Sourcing Community Stories the Tom Sawyer Way” http://owl.li/9xgbn

25 SxSWi panels that journalists won’t want to miss via Poynter

25 South by Southwest Interactive panels that journalists won’t want to miss – Poynter

By Mallary Jean Tenore • February 28, 2012

Crowdsourcing community projects like Tom Sawyer

Dave Olson, vice president of community at HootSuite, will share tips on how to tap into the audience for help with stories. He’ll talk about the importance of setting boundaries; understanding types of contributors and what makes them want to contribute; thwarting confusion and conflicts; and avoiding “cat herding.” He’ll also offer crowdsourcing examples that involve helping victims in disaster zones and organizing citizen reporting at the Olympic Games. || Related reading: 5 ways to get people to contribute good content for your site

From the West Ender about Phones for Fearless Campaign

NEWS: Technology for all

Posted By: Jackie Wong
12/31/2008 12:00 AM
From: http://www.westender.com/articles/entry/technology-for-all/
Re: Phones for Fearless campaign for Raincity Studios and Fearless City

A used cellphone or digital camera might linger in the dusty depths of a closet — or worse, in a landfill — for years. But now, local tech developers, community organizers and artists are breathing new life into used mobile devices with Vancouver’s Phones for Fearless campaign, a project that aims to gather used cellphones and digital cameras for redistribution in the Downtown Eastside, enabling neighbourhood residents to tell their stories with the technology and, ultimately, connect with family and jobs.

The campaign is organized by local web services agency Raincity Studios along with Fearless City, a non-profit organization that uses mobile technology to provide resources and cultural outreach to Downtown Eastside residents. The Phones for Fearless campaign has been operating since December 23, and is currently soliciting donations of used digital cameras, cellphones (preferably with video, camera, or wi-fi functions), chargers, and spare batteries. Donations can be dropped off at the Roundhouse Community Centre (181 Roundhouse Mews), Pathways (390 Main Street), or Raincity Studios (1 Alexander Street).

“A consistent problem we experience in the Downtown Eastside is being represented sensationally by outside media, fueling the notion of a helpless community,” says Irwin Oostindie, who coordinates the Fearless City mobile campaign. “Fearless City is a project to confront the digital divide in one of Canada’s poorest inner cities, while providing access and peer training to community generated media so that residents in our neighbourhood can control their own representation.”

Developers at Raincity Studios have been using Twitter, Flickr, and blogging platforms to spread the word of the Phones for Fearless campaign. “The thing that’s neat about using tools like Twitter, blogs, and Flickr is it opens us up to a much bigger audience,” says Dave Olson of Raincity Studios. “We’re getting responses from California and Ottawa. It really gives us an opportunity to amplify our message to a much wider area, and much more quickly.”

Once the phones are collected and inventoried by Raincity and Fearless City workers, they will be available to Downtown Eastside residents on an as-needed basis, enabling residents to engage with mobile technologies that might otherwise be unavailable to them due to financial barriers. “Many people can afford the occasional use of a device without being caught in an expensive data plan,” says Oostindie. “It’s about a ‘handset’-up, not a handout — giving people access to appropriate technology to be engaged citizens, not merely surviving below a glass ceiling of independence.”

KK with a handful

Kris Krug, a developer with Raincity Studios, holds up the first batch of used cellphones and other electronic devices donated to the Phones for Fearless campaign

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Phones for Fearless City campaign kicks-off

NOTE: Cross-posted from Fearless City.

Donate phones to Fearless to help Vancouver downtown eastside artists and residents

Donate your old mobile phones to help DTES artists share stories, and tap into life, jobs & family.

How can you help?

  1. Your used mobile phones – preferably with video, camera, wi-fi
  2. Cash donations (* tax deductible) or new phone donations
  3. Conversation – tell your friend on your blog, twitter, etc. – post a badge

Action Plan: First, Gather phones! Collect all the un-used mobile phones at your office and home – dig into your boxes of stuff, ask you friends! Digital cameras gratefully accepted too.
Next, Arrange Pick-up:

  • Let us know via Twitter: Fearless City, email: info (at) fearlessmedia (dot) ca, Phone/SMS: 604.644.4349, Voice mail: 604.682.3269 xt 8320
  • We’ll come by on purple Yahoo bikes on Tues. Dec. 23rd & 30th to collect your devices
  • We’ll take your photo, bring treats, and thank you publicly with a link

Or, Drop-off (after Tuesday, 23rd) at:

Want to be a drop-off point? Let us know.

Even send by Postal Mail to: Fearless City
PO Box 88023
418 Main St
Vancouver, BC V6A 4A4


  • Remove your chip, and clear your contacts before donating (all phones will be completely cleared before released).
  • Please include chargers and accessories – used digital cameras also welcome, batteries too!
  • Unusable phones will be donated to FreeGeek for reuse and recycling

Who is Fearless? Fearless is a Vancouver Non-Profit group providing tools, resources, and cultural outreach to artists and residents in the impoverished downtown Eastside neighbourhood. Fearless is a project of the DTES Community Arts Network (CAN)

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