- International #HootTour- Tokyo, New York, Madrid ~ Oh My!
- Crowd Sourcing Community Projects like Tom Sawyer at SxSWi 2012: video
- Sharing Social Marketing Stories for Communities – Community Roundtable, 2010 – Transcription
- Social Story at #SMunplugged 2011 – Artifacts and Roundup
- Books: Otherwise / chapbooks, magazines, oddities, ephemera
- HootSuite adds Owls – I’m DaveO, Community Wrangler (archive)
- Interview with Dave Olson, Community Director of HootSuite via MikeShakin.com
- Five million customers, no ad budget: How Hootsuite used a freemium model to build its business | Financial Post