Dave Olson's Creative Life Archive – Page 15 – mixed-media personal archaeology since 1970
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“Listen Everywhere, part 2” – Social Marketing Kung-fu / workshop & spiel

Dave presents part 2 the invite-only workshop series “Social Marketing Kung Fu” (May 2013) with this session titled “Listening Everywhere,” which covers the mechanics of efficient listening and its benefits & emphasizing the importance of listening in social marketing to an audience of entrepreneurs from various sectors, including breweries, bike builders, and software developers – especially highlighting common mistake of focusing solely on output without considering the response from the audience. Let’s listen and enjoy!

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